This involves assessing the current state of the website, identifying SEO opportunities and challenges, and discussing goals.

Assess the website for technical issues that could impact search engine crawling and indexing (e.g., site speed, mobile-friendliness, XML sitemaps, and robots.txt).

This involves making changes to the website itself to improve its SEO performance and and increase visibility as well as activities such link building via third-party sites and other strategies to improve the website's authority and visibility.

This analysis and strategy is customised based on the unique business needs. It involves things such as keyword research, competitive analysis and outlining specific tactics to improve the website's search engine visibility.

You will be provided with a detailed roadmap for implementing the SEO recommendations, including timelines and responsibilities.

Personalised reporting is to measure progress against business goals and adjust the SEO strategy as needed.